Companies want the best for their people. This includes taking care of the workplace.
To make the best workplace companies need to take care of their facilities on a day to day basis, similar to a farmer tending to their fields. Left uncared for, the workplace can wilt and atrophy. But if the real estate team pays attention to the workplace conditions and the forces of change– the workplace and the work experience perform at its best- helping people and business thrive. The fruit of any real estate team’s work is not that you made a good looking design, or an efficient footprint– it is that you were able to make people feel good about coming to work and make good work happen.
While the pandemic has put a pause on our workplace real estate, now is the time to check in and ask- do we know what the best workplace would look like? Can we tend to our fields now to prepare for a return to work? Do we know the purpose of our workplace in a post-pandemic world?
To prepare for a fruitful workplace, organizations have to know why they are putting in the work. As you prepare for the return to work consider what is the purpose of the workplace and how will you measure the success of the experience.
An example of the thought process an organization’s workplace strategy team works through:
Strategic organizations are using 2021 to both figure out how to measure success, but are also getting their data ducks in order. Here are 3 tips on how to prepare and understand if your workplace has the indicators of success:
- Understand the different between qualities to measure and indicators of success
- Occupancy is a measurement of who shows up compared to who is ’allocated’ or a member of the site. Efficiency is the amount of people showing up divided by the Space or Services offered. The comparison of membership ‘density’ and experience density helps you see how efficient the work experience is.
- Utilization is a measurement of where people go in the space and indicates the Effectiveness of the design.
- Satisfaction is a measurement of how well performing the work experience is for employees. It indicates how people feel and how Engaging the workplace experience is overall.
- Create a checklist and ask your ‘Return To Work’ planning team these questions:
- – What does ‘best’ mean to us and for our company? Why does the workplace matter?
- – What historic data do we have about the value of the workplace experience?
- – What new goals & target metrics are we setting for the organization in a post-pandemic world?
- – What qualities of the workplace experience can we sustainably measure over time?
- – Who owns what data? Do we come together to discuss our findings and targets?
- – Do we look at our measurements independently or integrated?
- – Are people saying what we are seeing? If not, do we have a method to follow up?
- Build a workstream with the teams that own occupancy, utilization and satisfaction data to track, review, and discuss targets and action items together.
The Workplace can bring communities together and help nurture a positive and fruitful work culture. But when a workplace is underused or misused or unloved it is a big spend for a company with no clear return on investment. Employees see this – They see that it can take resources away from other spending and ultimately bad workplace experiences add up. The ‘bruised fruit’ of negative experiences can leave a bad taste in the mouth of your employees and negatively impact your work culture. Put in the labor now in 2021 to ensure the future of your workplace is a place where people will thrive.